Intelligent Operation

Problems and Challenges Product Value Product Function Advantages Contact Us

Have You Ever Encountered These Challenges?

Dispersed Operation Channels

You have a huge customers base on channels like official website, mini program, physical stores, official account, app, and social platforms, and find it hard to integrate operation scenarios and reach customers through refined marketing.

Low ROI of Products

You have put in a lot of effort and money to develop products. But how to recommend the right products to the right people at the right time, and to increase product sales through intelligent recommendation?

Difficulties in Customer Journey Management

Effectively identifying current stages of customers and providing them with individualized services and value are the key to raising conversion and retention rates. But how to intelligently and automatically identify and manage customer journeys?

Difficulties in Marketing Activity Implementation

Online operation activities are time-consuming, the operations require high labor costs, and it is difficult to monitor the conversion outcome. So how to improve operational efficiency with flexible, powerful, fast automated marketing solutions?

Waste of Existing Customers

The cost of customer acquisition keeps rising as traffic dividends fade away, but you lack tools and strategies for refined, automated, and intelligent operations targeting massive existing users.

Difficulties in User Asset Management

Enterprise digitization involves self-built business platforms, three-party business platforms, and three-party social platforms. So how to build a unified user identification system for multi-party data linkage, dynamic update, and data value production, thus securing infrastructure for intelligent marketing?

Product Value

We can intelligently gain insights into user lifecycles, tailor individualized, automated and intelligent operation plans for users, and facilitate the fulfillment of marketing objectives by improving the user experience and directing customer journeys.

Customer Journey and Insight

We can intelligently identify user lifecycle stages, and enable visual rules to quickly locate audience and gain visual insights into their characteristics and preferences
AI-based Group Prediction

We can intelligently predict potential users and early get involved in the operation of them to prevent silent users, user loss and improve conversion rate
Formulating Operation Plan

It takes only four steps to set triggering and reaching plans for each user group, and scheduled plans, repeated plans and trigger-type plans can be set
Intelligent Execution

The system can automatically execute various tasks as per operation plans, and the AI-based text can improve click rate while intelligent timing delivery can help improve delivery rate
All Channel Reach

Support app notification, SMS, 5G messaging, DingTalk, Alipay life account, WeChat mini program, official account, email, and other marketing scenarios
Effect Analysis & Intelligent Improvement

The marketing plan achievement analysis and the sending and clicking analysis by channel will automatically generate improvement suggestions for intelligent optimization of reach strategies

How does Intelligent Operation enable intelligent marketing?

Address data silos and build a OneID system through a dynamic multi-level identification system
Build panoramic user behavior sequence, user attribute system, user tag system, and user marketing model system based on OneID system
Support mainstream user reach channels such as push notification, mini program, official account, SMS, email, WeChat Work, and DingTalk

Omni-channel Customer Acquisition and Reach

Intelligently divide the whole lifecycle of all users, and effectively manage customer journeys
Support accurate locating of target groups in dimensions such as user behavior, attributes, tags
Intelligently predict potential customer groups based on privacy computing, federated learning and Aurora Mobile's AI algorithm model to pre-intervene in operations

Enable flexible development of path-type and trigger-type operation plans based on industry characteristics and marketing scenarios
Intelligently recommend and match marketing materials based on individual and hierarchical differences of users
Automatically monitor the fulfillment of operation objectives, and create data reports in real time to improve marketing tactics

Integrate full-scenario enterprise business data to build analysis capabilities covering all channels, roles, and scenarios
Apply to scenarios like business data analysis, user behavior analysis, increasing active user retention rate, product iteration verification, etc.
Support multiple analysis models such as attribute analysis, funnel analysis, path analysis, and event analysis

Predict the time of users in greater readiness for messages by using our massive data and strong AI algorithm capabilities, to effectively raise click rate
Locate target groups with more accurate and efficient AI algorithm-based lost user recovery, with the aid of in-app user behavior data and Internet-wide data
Support intelligent item and people recommendations to help companies build centers for targeted item recommendations, thus improving user experience while increasing conversion rate

Why Should You Choose Intelligent Operation?

Massive Internet-wide Data

With massive Internet-wide, Intelligent Operation can fully use our data advantages under the privacy plan framework, and properly apply data to portrait, tag, marketing model, AI prediction, etc., to help effectively enhance marketing and conversion results

AI Algorithm

On the basis of in-app user behavior data and Internet-wide data, our AI algorithm model has been applied for many years in industries such as finance, FMCG, and Internet finance. We continue to upgrade and fine-tune the algorithm model to quickly help customers improve prediction results

Data Application

We can process about 10 billion pieces of data every day, and have a wealth of experience in fields like data flow, data cleaning, data analysis and application. We can provide customers with safe, stable, and efficient data governance solutions

Reach Channels

Our push/SMS/email and messaging platforms are highly recognized in the market. Our Intelligent Operation enables users to reach through 8 channels and over 20 service protocols, guaranteeing a good delivery rate, reach analysis, and loss analysis

Private Deployment

Our intelligent operation product supports private deployment to facilitate the fulfillment of conversion goals through privacy computing framework and Internet-wide data, while ensuring the security of data assets and compliance with national policies

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